Volume: 14 Issue: 4
(April 2012)
Keywords:
social
media
social
media
policies
changing
user
expectations
use
social
networking
websites
increased
significantly
last
few
years
social
media
sites
As the use of social networking websites increased significantly in the last few years, social media sites have become more and more the subject of scrutiny, criticism and regulation, and despite this continue to attract scores of advertisers. Kim Walker and Sophia King, of Thomas Eggar LLP, discuss the latest social media policies and how the consumer is dealing with them.