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Volume: 6 Issue: 4
(April 2012)
Keywords:
mobile
growth
digital
age
m-commerce
m-banking
mobile
internet
changing
way
shop
ultimately
retailers
financial
service
providers
business
opportunity
forge
Mobile: Growth in the digital age: m-commerce and m-banking
Mobile internet is changing the way we shop and ultimately how retailers and financial service providers do business. The opportunity to forge ahead as the mobile commerce, mobile payments and mobile banking arena takes off is here. Thomas F. Dapp, an e- and m-payment systems analyst at Deutsche Bank Research, discusses the recent trends and increasing uptake of mobile internet services and the risks and benefits involved in offering mobile services both for retailers and financial services providers who want to get ahead in this rapidly evolving digital market.
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